BILLIE EILISH x NIKE
@ GOODWILL
Ahead of the launch of her first collection with Nike, we created an experience around Billie’s first nostalgic connection to the brand — thrifting her first pair of AF1’s in Los Angeles. We partnered with Goodwill Fairfax, creating a platform for responsible creativity with Billie’s community of fans across 5 days.
-
Design Director. Led a team of designers and creative fabrication partners from concept, development, through on the ground event execution. Led cross functional internal and external stakeholder presentations and meetings.
-
Remco Vloon, Lauren Gallo, Troy Hillman, Nina Bakos, Matt Pena
Production: Rob Aldinger, Jake Wanamaker -
Scenic + Staffing: Blue Revovler
Content Capture: Victory
Soft Sculptures: Quinn Tolosa / Puppy Breath, Utopia by Cho
Mannequins: Sonya Sombreuil / Cometees
Workshops: 625 Industries, Unfinished Legacy -
Photography by Archi Prudencio, Da’Shaunae Marisa, Michael Pham, Cody Marquez