NIKE 2020 SUMMIT
A three day experiential preview of Nike’s 2020 vision for the Olympic year. Built around the theme Ready to Move — a sense of urgency and responsibility, innovation meets readymade and recycled.
Attendees journey through 2 locations of immersive media and product rooms, each unfolding a new theme or story to build excitement for the games.
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Lead Designer. Led a team of designers, liason between brand and production partners, ensuring project integrity from concept to on the ground execution.
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Adrian Nyman, Andy Thaemert, Remco Vloon, Tim Rupp, Ryan Clemens, James Austin, Lawrence Yun, Kelley Blank, David Meinhart, Jack Watson
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Digital & Lighting: DGTL
Scenic Production: Satis&Fy -
Michael Wells